13.11.2026
30 years of “THE NIGHTRACE”
A spectacular floodlit event that generates enormous economic value for the region
“THE NIGHTRACE” on the Planai is one of the most spectacular events in the Alpine Ski World Cup and attracts thousands of winter sports fans to Schladming-Dachstein year after year. In January 2027, the event will celebrate its 30th anniversary—a milestone that impressively underscores the growing significance of this dual-event for both sports and tourism.
A classic World Cup-format
Under the floodlights, the world’s best skiers battle for every hundredth of a second: On the first day of racing, the giant slalom is on the program; on the second, the legendary slalom. Athletes from around 30 nations compete in “THE NIGHTRACE,” supported by approximately 200 volunteers per day who are on duty on the slopes. The race is broadcast by five television networks, reaching an audience of millions in numerous countries.
International appeal on the rise
A mobile network analysis by the provider “Drei” confirms the event’s growing appeal: The 2025 edition drew approximately 38,400 visitors from 39 countries. This trend is particularly evident in the proportion of international guests, which rose from 15 percent in 2024 to 26 percent in 2025. Overnight stays also showed a positive trend: While 51 percent of visitors stayed overnight in the region in 2024, that figure had risen to 65 percent by 2025. At the same time, the length of stay increased: The number of guests staying one to three nights rose by 11 percent, while those staying four to six nights increased by 6 percent.
Enormous economic significance
The economic impact of “THE NIGHTRACE” extends far beyond the sport itself. Teams and media representatives alone require approximately 500 to 600 rooms. In total, the event attracts around 2,500 accredited individuals. “THE NIGHTRACE” is thus far more than just a sporting highlight; it also has great economic significance for the entire Schladming-Dachstein region. The international attention, the demand for overnight stays, and guest spending also have a positive impact on many other sectors, such as retail and various service industries.
More information: schladming-dachstein.at/nightrace